Instant messaging, often shortened to simply "IM" or "IMing," is the exchange of text messages through a software application in real-time. Instant messaging differs from ordinary e-mail in the immediacy in the message exchange and also makes a continued exchange simpler than sending e-mail as well as forth. Most exchanges are text-only, though popular services, such as AOL, MSN Messenger, Google! Messenger and Apple's iChat are now allowing voice messaging, file sharing and even video chat when both users have cameras. Some IM applications can use push technology to provide real-time text, which transmits messages character by character, as they are composed. More advanced instant messaging can add file transfer, clickable hyperlinks, Voice over IP, or video chat.
The WhatsApp messaging application is the widely used instant messaging application utilised for sending one on one and group messages with the contacts- found on made life simpler for anyone especially those that are always on the move. It is a cross-platform mobile messaging app enables you to interchange messages with out to pay money for SMS. In addition to basic messaging the users can create groups, send each other unlimited images, video and audio media messages.
You can send quite a bit of messages with no limits. It's available for each smartphone platforms including iPhone, Android, Windows Mobile, Nokia, Blackberry, Symbian. Everyone is applying it because you don't ought to go to a website to fill in details or confirm your identity incorporated with this it. It merely needs your mobile number and you might be done!
Better features than traditional SMS/MMS
WhatsApp supports many different message types, from simple text to pictures to audio applications. Usually hack whatsapp a MMS message would cost a good bit funds to send, so truth that that tasks be brought to as many customers and prospects anyone like gratis is excellent.
You might send GPS location of one's stores! Product videos, Product images and audio messages (a short personal message from your CEO may be sent to multiple clients and prospects at one go!) this wonderful App supports just everything. You can start your own WhatsApp group and can invite clients and prospects to join, or might create an internal marketing group which assistance you stay connected with your campaign peers 24/7.
So WhatsApp as an offer tool can perform everything a traditional e-mail or SMS campaign could would. To top all this Whatsapp is close to our own heart, people can't place their hands off their phone because about this App. Hence any message communicated through this medium has instant and maximum outreach.